by VSA | Nov 22, 2022 | Blog Posts
This holiday season, we are pausing to give thanks. It’s Me or the Dog was just hitting the airwaves around the world nearly 20 years ago when I first conceived of the idea of a school to help pet professionals reach their highest goals working with dogs. From the...
by VSA | Oct 25, 2022 | Blog Posts
What does “dressing for success” mean for a professional dog trainer who runs their own business? As a hired employee, you may have been asked to wear a uniform or a type of attire that promotes job safety and the culture of the company you work for. Sometimes...
by VSA | Oct 4, 2022 | Blog Posts
It’s been almost 10 years since VSA’s founding, but it’s hard to believe that it was Halloween of 2018 when VSA changed the landscape of dog trainer education with the launch of our online Dog Trainer Course for aspiring pet professionals. This transition to a truly...
by VSA | Aug 16, 2022 | Blog Posts
By initiating and nurturing relationships with other pet professionals, you can help your dog training business grow. Partnerships bring your business to the attention of new clients, help you create supportive relationships with like-minded pet professionals, and...
by VSA | Jul 27, 2022 | Blog Posts
”Joy marketing” is a way to infuse your business marketing with messages and imagery that cause potential clients to experience positive feelings of happiness, trust, or delight. Marketing with an eye towards joy helps clients associate feelings of happiness...
by VSA | Jul 13, 2022 | Blog Posts
The right name sparks that first emotional connection with your ideal dog-training client. But choosing a unique name in the crowded pet industry isn’t always easy. Originality isn’t the only qualification for a successful name. In fact, a little too much creativity...
by VSA | Jun 1, 2022 | Blog Posts
Sometimes the key to making more money is spending less of it. Earlier, our team here at the Victoria Stilwell Academy offered tips on how to increase your dog training revenue. Now it’s time to take a quick look at your bottom line. Could your business be leaking...
by VSA | Apr 26, 2022 | Blog Posts
Increasing the profitability of your dog training business is important. But no one wants to find themselves working harder and harder every day to increase that bottom line. Life needs some balance! If you run your own business, you’re already spending hours...
by VSA | Apr 13, 2022 | Blog Posts
“My dog knows better – he’s been to training class. I love him, but he’s just plain stubborn.” People who sign up for a dog training course want to help their puppy or dog become a happy member of their household and a great canine citizen. However, there are a few...
by VSA | Mar 24, 2022 | Blog Posts
As a dog trainer, you help people and their dogs overcome challenges to live their very best lives together. It’s an incredible thrill knowing you are in a profession where your skill and guidance are changing lives for the better. However, it’s important to recognize...
